Job seekers often spend too much time proving where theyâve been instead of showing where they can take a company next. But hereâs the truth: youâre not being hired for what youâve doneâyouâre being hired for what youâll do.
This mindset shift can change the way you approach interviews, making you stand out as the solution they need, not just another qualified candidate.
I recently worked with a marketing leader who had a strong background and consistently performed well in interviews, yet he wasnât getting offers. His experience wasnât the issueâthe way he positioned it was.
He spent too much time justifying his past instead of helping hiring managers see a clear path to their future success.
The turning point came when we reframed his interview approach to focus on one key question:
âĄď¸ How does my experience solve their specific problem?
Once he started positioning himself as the missing piece to their business challenges, things change...
Youâve done it. After months of networking, interviews, and follow-ups, youâve landed the offer and officially accepted a new role. Congratulations!
But before you completely close this chapter, there are a few critical steps to ensure a smooth transition and set yourself up for long-term success.
Hereâs what you should focus on once youâve accepted an offer.
If you were interviewing for multiple roles, itâs time to let the other companies know youâre withdrawing from their process. Why this matters:
âď¸ It keeps your reputation strong.
âď¸ It maintains relationships for the future.
âď¸ It ensures you leave doors open in case things change down the road.
How to decline an offer or withdraw from an interview process professionally:
đŠ âHi [Hiring Manager/Recruiter], I truly appreciate the opportunity to be considered for this role and have enjoyed learning more about your team. I wanted to...
I recently worked with a corporate leader who wanted to use his leadership in smaller organizations than he had previously.. He had the skills, the experience, and the drive. But after an interview, the hiring manager gave him feedback that felt like a gut punch:
"Youâre too corporate."
He took it hard. He assumed this meant heâd never make the leap. But instead of accepting that narrative, we rewrote the story.
This client wasnât actually "too corporate." He had plenty of scrappy, adaptable experienceâit just wasnât coming through in his resume or interviews.
Together, we shifted the way he told his story:
â We reworked his resume to highlight agility over structure.
â We repositioned his experience to emphasize problem-solving over process.
â We created new talking points to show how he had navigated ambiguity, adapted quickly, and thrived in fast-moving enviro...
If your job search feels like juggling 25 browser tabsâapplications half-done, follow-ups forgotten, interviews unpreparedâyouâre not alone. Itâs easy to feel overwhelmed when youâre trying to manage so many moving parts. But hereâs the truth: chaos doesnât create resultsâfocus does.
One of my clients recently turned their chaotic search into a streamlined strategy that produced real results. Let me show you how they did it and how you can, too.
Start with Time Blocking: Structure Your Week for Success
The first step to a focused job search is to set aside dedicated time. My client started by blocking 20 hours a week specifically for their job search.
This approach helps eliminate the âIâll get to it laterâ mentality and creates accountability. Whether youâre balancing a job search with work, school, or personal commitments, time blocking ensures you stay consistent.
Pro Tip: Treat these hours like non-negotiable appointments. Block them in y...
When most people think about interviews, they only focus on landing the job. But hereâs the thingâinterviews are so much more than that. Theyâre opportunities to expand your network, build relationships, and even open unexpected doors.
One of my clients shared this great story: after an interview that didnât result in an offer, the hiring manager introduced them to someone else in their network who was hiring. That introduction led to a role that turned out to be a much better fit.
The truth is, how you show up in an interview matters beyond the immediate role. Every conversation is a chance to leave a lasting impression and strengthen your network.
Ask Smart Questions That Spark Connection
Interviews arenât just about answering questionsâtheyâre about having a meaningful conversation. When you ask thoughtful, open-ended questions, you show that youâre genuinely curious and invested in solving challenges.
Here are a couple of my favorit...
Losing a job can be one of lifeâs biggest challenges, especially in the Consumer Packaged Goods (CPG) industry, where competition is fierce, and companies are restructuring and reorganizing. However, a layoff doesnât have to be the end of your careerâit can be the start of a new chapter filled with growth, clarity, and resilience.
With the right approach, you can turn this period of transition into an opportunity to refine your career goals, build valuable connections, and ultimately advance your CPG career. Hereâs a step-by-step plan to help you stay focused and proactive on your job search journey.
One of the first things to do after a layoff is to develop a clear and actionable job search strategy. Rather than applying to every available job, take time to set specific, targeted goals. Outline what you want in your next roleâconsider factors like company culture, growth potential, and alignment with your skill set.
Ask yourself:
One of the most powerful strategies I emphasize in my coaching is this: interviewing is networking, and networking is interviewing. Theyâre two sides of the same coin, and when you embrace this mindset, every interviewâwhether it leads to a job or notâbecomes an invaluable opportunity to build relationships and propel your career forward.
We all know the job search process can feel overwhelming, right? The pressure to perform and impress during an interview can easily take over. But here's the key: when you start seeing interviews as a form of networking, it takes the pressure off. You shift your focus from just "getting the job" to "building lasting relationships."
This subtle but powerful change in perspective allows you to show up as your authentic self. It encourages you to engage in meaningful conversations and make connections th...
In the demanding world of CPGl life, maintaining mental wellbeing can often be a challenge. Yet, it's a critical component of sustained career success and personal happiness. Insights from a recent coaching session shed light on effective strategies for mental health management.
"I need to change my thoughts because the thoughts that are running through my mind are not healthy for me." my client shared.
Identifying Negative Thought Patterns Awareness is the first step. Recognizing when your thoughts are unproductive or harmful allows you to take action. Negative patterns can lead to stress and decreased productivity.
Techniques to Cultivate Positive Thoughts
Implementing and Sustaining Change My clientâs approach to chang...
Authenticity can sometimes feel like a rare commodity in CPG. However, embracing genuine interactions can profoundly impact your career, leading to more meaningful connections and opportunities. One such instance was beautifully articulated by one of my clients during a recent coaching session.
"Last week was the first time I ever showed up and I was like, this is going to be a conversation. This isn't me performing; this is me being authentic."Â
In your CPG Career, the concept of a passive job search offers a strategic pathway for professionals who are currently employed but looking to advance their careers. The nuances of conducting a passive job search, as opposed to an active one, involve a delicate balance between excelling in your current role and discreetly exploring new opportunities. Based on expert insights from Polly Rowland, let's delve into how you can navigate this journey effectively.
A passive job search signifies the pursuit of new career opportunities while being employed full-time. This contrasts with an active job search where the individual is fully dedicated to finding a new role, usually due to unemployment. While the goals remain similarâto advance oneâs careerâthe strategies and considerations can differ.
Two primary challenges can derail a passive job search: commitment and time management. Commitment waver...
You can unsubscribe at any time.